The new Titleist Pro V1 and Pro V1x is back and faster than before – now engineered primarily to increase speed off the tee.
When the Massachusetts-based manufacturer embarked on their advancement for the 2019 models, it was based on feedback from consumers.
“When we set out to develop the 2019 models, we found that golfers at every level are extraordinarily satisfied with the performance of their Pro V1 or Pro V1x. At the same time, golfers keep telling us they would still like more distance – as long as they don’t have to give anything else up.” said Michael Mahoney, Vice President of Golf Ball Marketing.
Through various prototypes, the chemist and engineers at Titleist found a breakthrough to formulate a 17% thinner urethane cover. This increase the percentage of speed-enhancing materials in the principle construction. The result is a faster ball without losing all the short-game attributes that kept golfers going back to Pro V1s throughout the years.
The redeveloped ionomeric casing layer increases ball speed and lowers long game spin. Beneath the urethane cover, the speed enhancing casing layer has thickened by 14% on Pro V1 and 11% on Pro V1x. Combined with the new 2.0 ZG Process Cores which increases the stiffness on the outermost portions of the core but maintaining its soft centers, the result is significant lower driver and long game spin.
After a successful period of tour seeding and having been on the previously released AVX, the new 2019 Pro V1 and Pro V1x will be available in High Optic yellow for a new-look option.
Golfers will also notice similar differences as compared to the predecessors, with the Pro V1 flying lower and with a penetrating trajectory and the Pro V1x going higher with more spins on iron shots with a firmer feedback.
The new 2019 Pro V1 and Pro V1x golf balls will be available in golf shops beginning Jan. 28, 2018 in South East Asia, with the high optic yellow models available March 15.
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